Leach, J., & Dysart-Gale, D. (Eds.). (2011). Rhetorical questions of health and medicine. Lanham, MD: Lexington Books.

  • Leach, J., & Dysart-Gale, D. Why ask rhetorical questions? Asking rhetorical questions of health and medicine (pp. 1-8).
  • Segal, J. Z. What, in addition to drugs, do pharmaceutical ads sell? The rhetoric of pleasure in direct-to-consumer advertising for prescription pharmaceuticals (pp. 9-32).
  • Cwiartka, M. How do mice mean? The rhetoric of measurement in the medical laboratory (pp. 35-58).
  • Berkenkotter, C. Is the genre extant? The curious case of psychiatry’s case history (pp. 59-84).
  • Keränen, L. How does a pathogen become a terrorist? The collective transformation of risk into bio(in)security (pp. 85-120).
  • Spoel, P. How do midwives talk with women? The rhetorical genre of informed choice in midwifery (pp. 97-128).
  • Derkatch, C. Does biomedicine control for rhetoric? Configuring practitioner-patient interaction (pp. 129-153).
  • Dysart-Gale, D. How do children learn about illness and death? Managing suffering and sickness (pp. 115-180).
  • Leach, J. How do you talk to a patient? A question of decorum (pp. 181-193).