{"id":317,"date":"2019-08-28T16:20:05","date_gmt":"2019-08-28T16:20:05","guid":{"rendered":"http:\/\/medicalrhetoric.com\/symposium2019\/?page_id=317"},"modified":"2019-08-28T16:20:05","modified_gmt":"2019-08-28T16:20:05","slug":"cynthia-ryan","status":"publish","type":"page","link":"https:\/\/medicalrhetoric.com\/symposium2019\/cynthia-ryan\/","title":{"rendered":"Cynthia Ryan"},"content":{"rendered":"<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-313 alignleft\" src=\"http:\/\/medicalrhetoric.com\/symposium2019\/files\/2019\/08\/ryan_cynthia-225x300.jpeg\" alt=\"\" width=\"225\" height=\"300\" srcset=\"https:\/\/medicalrhetoric.com\/symposium2019\/files\/2019\/08\/ryan_cynthia-225x300.jpeg 225w, https:\/\/medicalrhetoric.com\/symposium2019\/files\/2019\/08\/ryan_cynthia-768x1024.jpeg 768w, https:\/\/medicalrhetoric.com\/symposium2019\/files\/2019\/08\/ryan_cynthia-1200x1600.jpeg 1200w\" sizes=\"auto, (max-width: 225px) 85vw, 225px\" \/><strong>Title:<\/strong> <\/span><span style=\"font-weight: 400;\">Associate Professor of English<\/span><\/p>\n<p><strong>University: <\/strong><span style=\"font-weight: 400;\">University of Alabama at Birmingham<\/span><\/p>\n<p><strong>Email: <\/strong><span style=\"font-weight: 400;\">cynryan@uab.edu<\/span><\/p>\n<h3><b>Description of your work<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">I identify primarily as a scholar in RHM who works at the intersection of academic and public discourse. As a breast cancer survivor twice diagnosed (in 1993 and 2004), I feel strongly that those of us who examine the many rhetorics that permeate health and medicine contexts have an obligation to engage with public and institutional stakeholders who are situated in and affected by complex rhetorical events. Thus, I am invested in a variety of communication contexts, composing research-based op-eds and essays for prominent media publications (e.g., <\/span><i><span style=\"font-weight: 400;\">LA Times, USA Today, Huffington Post, Cancer Today<\/span><\/i><span style=\"font-weight: 400;\">);<\/span> <span style=\"font-weight: 400;\">collaborating with photographers (e.g., David Jay, Sylvia Plachy) to produce photojournalism projects and multimedia exhibits that reach varied audiences; and working with local, vulnerable populations (e.g., cancer survivors in Birmingham, AL who are living on the streets) through the development of health education programs that also seek to connect these populations with health care resources in the area.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The project I\u2019ve brought to the 2019 RHM Symposium focuses on messaging by the Beverage Institute for Health and Wellness regarding \u201cenergy balance,\u201d the notion that calories in and calories out are the sole determinants of health\u2014regardless of the nutritional value of the items consumed. I explore the trajectory of the energy balance campaign and the multivocal conversation that has developed around it, the ideological framework (e.g., neoliberalism) that contributes to the success of the campaign (as well as the criticisms waged against it), and the value of examining this and similar campaigns from a continuum of perspectives.\u00a0\u00a0\u00a0<\/span><\/p>\n<p><strong><\/p>\n<p><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Title: Associate Professor of English University: University of Alabama at Birmingham Email: cynryan@uab.edu Description of your work I identify primarily as a scholar in RHM who works at the intersection &hellip; <a href=\"https:\/\/medicalrhetoric.com\/symposium2019\/cynthia-ryan\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Cynthia Ryan&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-317","page","type-page","status-publish","hentry"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/medicalrhetoric.com\/symposium2019\/wp-json\/wp\/v2\/pages\/317","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/medicalrhetoric.com\/symposium2019\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/medicalrhetoric.com\/symposium2019\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/medicalrhetoric.com\/symposium2019\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/medicalrhetoric.com\/symposium2019\/wp-json\/wp\/v2\/comments?post=317"}],"version-history":[{"count":1,"href":"https:\/\/medicalrhetoric.com\/symposium2019\/wp-json\/wp\/v2\/pages\/317\/revisions"}],"predecessor-version":[{"id":318,"href":"https:\/\/medicalrhetoric.com\/symposium2019\/wp-json\/wp\/v2\/pages\/317\/revisions\/318"}],"wp:attachment":[{"href":"https:\/\/medicalrhetoric.com\/symposium2019\/wp-json\/wp\/v2\/media?parent=317"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}