{"id":183,"date":"2019-08-28T00:05:02","date_gmt":"2019-08-28T00:05:02","guid":{"rendered":"http:\/\/medicalrhetoric.com\/symposium2019\/?page_id=183"},"modified":"2019-08-28T00:05:02","modified_gmt":"2019-08-28T00:05:02","slug":"blake-scott","status":"publish","type":"page","link":"https:\/\/medicalrhetoric.com\/symposium2019\/blake-scott\/","title":{"rendered":"Blake Scott"},"content":{"rendered":"<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-184 alignleft\" src=\"http:\/\/medicalrhetoric.com\/symposium2019\/files\/2019\/08\/Scott-head-shot-215x300.jpeg\" alt=\"\" width=\"215\" height=\"300\" srcset=\"https:\/\/medicalrhetoric.com\/symposium2019\/files\/2019\/08\/Scott-head-shot-215x300.jpeg 215w, https:\/\/medicalrhetoric.com\/symposium2019\/files\/2019\/08\/Scott-head-shot.jpeg 458w\" sizes=\"auto, (max-width: 215px) 85vw, 215px\" \/><strong>Title:<\/strong>\u00a0<\/span><span style=\"font-weight: 400;\">Professor of Writing and Rhetoric<\/span><\/p>\n<p><strong>University: <\/strong><span style=\"font-weight: 400;\">University of Central Florida<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Email:<\/strong> b<\/span><span style=\"font-weight: 400;\">scott@ucf.edu<\/span><\/p>\n<h3><b>Description of your work<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">My project examines the continued rise of prescription drug micro-influencers and the marketing support that enables their work (talent agencies, UGC platforms). I connect this phenomenon to broader profit-driven efforts to leverage consumer\/provider perspective and advocacy, and to populist arguments about empowering patients with information and access on their own terms (another example is the Right to Try movement). Among other effects, micro-influencing and arguments supporting it challenge healthcare regulation and have the potential to compromise patient safety, for example through promoting off-label drug use (Kessler; DeTora). Critiquing the arguments promoting and linked to micro-influencers can help stakeholders further consider risks to patients and, for rhetoricians more broadly, the rhetorical (and neoliberal) processes by which patient concerns are co-opted for corporate ends.<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Title:\u00a0Professor of Writing and Rhetoric University: University of Central Florida Email: bscott@ucf.edu Description of your work My project examines the continued rise of prescription drug micro-influencers and the marketing support &hellip; <a href=\"https:\/\/medicalrhetoric.com\/symposium2019\/blake-scott\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Blake Scott&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-183","page","type-page","status-publish","hentry"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/medicalrhetoric.com\/symposium2019\/wp-json\/wp\/v2\/pages\/183","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/medicalrhetoric.com\/symposium2019\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/medicalrhetoric.com\/symposium2019\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/medicalrhetoric.com\/symposium2019\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/medicalrhetoric.com\/symposium2019\/wp-json\/wp\/v2\/comments?post=183"}],"version-history":[{"count":1,"href":"https:\/\/medicalrhetoric.com\/symposium2019\/wp-json\/wp\/v2\/pages\/183\/revisions"}],"predecessor-version":[{"id":185,"href":"https:\/\/medicalrhetoric.com\/symposium2019\/wp-json\/wp\/v2\/pages\/183\/revisions\/185"}],"wp:attachment":[{"href":"https:\/\/medicalrhetoric.com\/symposium2019\/wp-json\/wp\/v2\/media?parent=183"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}